New ✦Content & growth
Which Sound Effect to Use, and When
46 sound effects for general edits, comedy, beauty, travel and fitness, with when to use each one and clickable Pixabay search terms. Editing Hacks Part 3 by Malavika.
PDF · 91 KB · 3 pages
← back home
fresh from my desk · all free
Digital Assets.
Hooks, scripts, editing guides and checklists from my own creator toolkit. Find what you need, enter your email once and download it here.
19 free resources, and more on the way
- New ✦Content & growth
Trial Reels: Do's & Don'ts
Malavika's do's and don'ts for Instagram trial reels, from posting consistently and reworking past hits to giving each trial time and finding your niche.
PDF · 69 KB · 2 pages
- Content & growth
How to Read Your Instagram Insights
Seven metrics to help you review your Reels, with screenshots from Malavika's account and explanations of what to look for.
PDF · 401 KB · 2 pages
- Brand deals
Turn a ₹10,000 Brand Deal into ₹20,000
The exact 4 WhatsApp messages Malavika sends a brand, in order, to get clarity, quote the right price and lock the deal in writing.
PDF · 73 KB · 2 pages
- Brand deals
32 Content Creation Terms Every Small Creator Should Know
The jargon brands throw around in briefs, calls and contracts, decoded in a line each, with the formula where there is one.
PDF · 86 KB · 3 pages
- Scripts & AI
The Brand Script Formula
A structure for bringing a clear hook, brand message and story together in a sponsored video.
PDF · 99 KB · 5 pages
- Pricing & money
Income Streams for Creators
The many ways creators actually make money beyond brand deals, so one slow month doesn't sink you.
PDF · 48 KB · 5 pages
- Pricing & money
Ad Rights & Usage Pricing Cheatsheet
What to charge extra when a brand wants to run your content as an ad, whitelist it, or keep the rights.
PDF · 6 KB · 2 pages
- Content & growth
Font Pairings and SFX
Malavika's go-to font pairings and sound effects, the exact combinations that make an edit feel premium.
PDF · 123 KB · 4 pages
- Brand deals
14 Red Flags in Brand Deals
The warning signs in a brief or contract that mean walk away, or renegotiate, before you sign.
PDF · 50 KB · 5 pages
- Scripts & AI
The Claude Script Prompt
The exact AI prompt Malavika uses to draft scripts fast. Paste it into Claude and go.
PDF · 51 KB · 2 pages
- Brand deals
Brand & Agency List
A working list of brands and agencies that hire creators, so you actually have someone to pitch.
PDF · 174 KB · 3 pages
- Content & growth
Keyframes Tutorial
A quick video walkthrough on animating with keyframes, so your edits actually move instead of just sitting there.
Video · 6.7 MB
- Content & growth
50 Viral Hooks
Fifty opening lines to adapt to your topic, try on camera and test with your audience.
PDF · 10 KB · 4 pages
- Content & growth
30-Day Content Strategy
A month of content mapped out, so you always know what to post next instead of staring at a blank camera.
PDF · 16 KB · 6 pages
- Content & growth
What Actually Affects Your Views
The real signals that move your reach, and the myths that don't, so you stop guessing the algorithm.
PDF · 12 KB · 4 pages
- Brand deals
Brand Collab Negotiation Scripts
Copy-paste replies for raising your rate, pushing back on scope, and asking for usage fees, without freezing.
PDF · 6 KB · 3 pages
- Brand deals
Brand Deal Eligibility Checklist
The boxes to tick before you pitch, so brands take you seriously and you know you're actually ready.
PDF · 53 KB · 4 pages
- Brand deals
High-Potential UGC Clients
A shortlist of brands worth pitching for UGC work, in a spreadsheet you can sort and track.
Excel · 12 KB
Bookmark your creator toolkit.
I add new resources as I make them. Found something useful? Share its link with a creator friend.