You have a writing partner at 11pm now. Doesn't sleep, doesn't get tired, works for ₹2,000 a month if you go paid or zero if you don't. The only catch worth knowing: it's exactly as good as the prompt you give it. Send a one-liner, get garbage. Send context, get something you'd actually post.
I use Claude (Anthropic's AI assistant) almost daily for the things that used to eat my Sundays — captions, hook research, brand pitch emails, negotiation sanity checks. The 5 prompts below are the ones I actually run every week. Copy them, swap the [brackets] for your specifics, paste into Claude. That's the whole thing.
Before the prompts, one rule: context is the whole game. The difference between 'write me a caption' and 'write a caption for a Reel about X, audience is Y, my tone is Z' is the difference between throwing your time away and getting something usable. All 5 prompts below already have that frame built in — you just plug in your specifics.
prompt 01
Caption rewriter — in your voice
Paste 5 recent captions to teach Claude your voice, then drop in a draft. Get it back sounding like you wrote it.
I'm an Instagram creator in [your niche, e.g., beauty / fitness / personal finance]. Below are my 5 most recent captions. Read them and internalise my voice — the rhythm, line breaks, opening style, where I land my CTA, what I never do. Caption 1: [paste your caption] Caption 2: [paste your caption] Caption 3: [paste your caption] Caption 4: [paste your caption] Caption 5: [paste your caption] Now here's a draft caption I just wrote. Rewrite it in MY voice, keeping the same meaning. Constraints: - Don't make it more polished, professional, or longer - Just make it sound like me - Give me 2 versions so I can pick Draft: [paste your draft caption]
prompt 02
Hook generator — 10 options in 8 words or less
For Reels and short-form. Generates first-2-seconds hooks that sound like specific human curiosity, not clickbait.
I'm making a Reel about [topic — describe in 2 specific sentences]. The audience is [specific niche — e.g., beauty-curious women 22-30 in metro India]. Generate 10 hook options for the first 2 seconds — the line I'd say to camera or use as a text overlay before anyone has decided to keep watching. Constraints: - Each hook is 8 words or less - Sound like specific human curiosity, not clickbait - Mix question hooks, statement hooks, contrast hooks - No phrases like "you won't believe", "this changed my life", or "watch till the end"
prompt 03
Script builder — 60-second spoken English
Turn your rough bullets into a 150-word script you can read off your phone without sounding like an editorial.
Here are the bullet points I want to hit in a 60-second video: [paste your bullet points] Rewrite as a spoken-English script (NOT written English). Constraints: - Total under 150 words - Short sentences only - First line is a hook - Last line is either a question or a one-line provocation - Sound like me talking, not a magazine article - No "in conclusion", "let me tell you about", or "today I want to share"
prompt 04
Brand pitch — 4-sentence cold email
A pitch email that doesn't sound like every other creator's. Forbidden-phrase list included so AI can't slip into clichés.
Help me write a cold outreach email to [brand name + what they do]. My pitch position: - Nano creator with [X] followers in [your niche] - Strong ICP fit because [one specific reason — e.g., I make content for the exact demographic this brand sells to] - My rate: ₹[X] per Reel + Story bundle - Deliverables I offer: Reel + Story + UGC reuse for paid usage Why I'm a fit for them specifically: [one honest sentence] Write a 4-sentence cold email: 1. Specific compliment about their recent work or a product (not generic) 2. Who I am, in one line 3. What I'm proposing 4. Soft ask for a call Do NOT use these phrases: - "I love your brand" - "I'm an aspiring creator" - "as a small creator" - "would love to collaborate" - "huge fan"
prompt 05
Brand offer sanity check + reply
Paste the brand's offer. Get back what's underpriced, what rights they're trying to grab for free, and a polite pushback reply.
I'm a nano creator in [your niche] in India. A brand sent me this offer: [paste the brand's full offer email, including the rate they quoted and the deliverables they listed] Help me think through this: 1. What are they asking for that isn't priced fairly? 2. What rights are they trying to get for free? Specifically check for: paid Meta ad usage, whitelisting, perpetual rights, exclusivity periods, content ownership transfer. 3. What 2-3 questions should I ask them back before agreeing to anything? Then write a reply email I could edit and send. Tone: - Polite and professional - Pushes back on the unfair parts specifically (not vaguely) - Keeps the door open - Doesn't apologise for asking - Asks for the things they're trying to skip
One last thing. AI can rewrite, polish, structure, and accelerate. It cannot replace your voice, your perspective, or your point of view. Use these prompts to accelerate the things you'd write anyway — not to outsource the thinking. Your edge stays yours.
Quick India note: Claude understands Hinglish (ask in it and it'll reply in it), reads ₹ as the rupee symbol without converting, and knows the big India D2C brand names — Nykaa, Mamaearth, Plum, Forest Essentials, Sugar, MyGlamm — without you explaining them. For very niche regional context, you'll still need to feed it extra detail.
what's next ↓
Book a 1:1 call
₹1,000 / 30 min. Bring the actual question on your desk — pricing, pitching, deciding whether to take a brief.
book a slot →
free toolBrand Deal Pricing
Public India-market benchmarks turned into a starting INR range you can defend in a pitch.
open the tool →
free readHow to charge brands as a nano creator
You don't need 100k followers to charge real money. A practical breakdown of nano-tier brand-deal pricing in India — what to ask for, what to refuse, why your ICP fit is leverage, and the truth about UGC pricing nobody says out loud.
read it →